As 2025 is upon us, MyAffiliates is taking a moment to reflect on a year filled with milestones, achievements, and incredible growth. This year has solidified MyAffiliates’ position as the leading affiliate marketing software platform in the iGaming and betting industry. From industry accolades to impressive performance metrics, here’s a comprehensive look at what has been accomplished in 2024.
A Year of Recognition and Awards
MyAffiliates’ commitment to excellence and innovation has been recognized across the globe, earning three prestigious awards:
- Best Affiliate Software 2024 – SiGMA Malta: This award underscores MyAffiliates’ dedication to providing flexible, customizable, and powerful affiliate marketing solutions. Winning at one of the industry’s premier events is a testament to MyAffiliates’ market leadership.
- Best Customer Service Company – IGA Awards: Exceptional customer service is a cornerstone of MyAffiliates’ philosophy. Receiving this award from the International Gaming Awards validates MyAffiliates’ efforts to provide unparalleled support to clients and affiliates.
By the Numbers: 2024 in Review
The numbers speak volumes about the growth and success of MyAffiliates’ platform. Here are the highlights of its performance this year:
- Clicks: 27,677,706,980
- Customer Referrals: 34,020,672
- New Affiliates: 137,640
- Affiliate Accounts: 934,424
- Monthly Clicks: 1,214,906,826
- Monthly Customer Signups: 2,940,007
- Player Accounts: 210,501,434
- Affiliate Earnings for 2024: €866 million
These numbers reflect not only the scale of MyAffiliates’ operations but also the trust that affiliates and operators place in its platform. Let’s delve deeper into what these achievements mean for MyAffiliates and its partners.
Support
- Total tickets and chats processed: 12,680
- Average satisfaction score: 98.68%
Our support team has consistently gone above and beyond, ensuring that every client receives timely, efficient, and professional assistance.
Integration
- New systems integrated: 96
- New brands integrated: 81
- Total number of clients: 315
This year, we expanded our reach by integrating new systems and brands, ensuring we remain at the forefront of the affiliate marketing industry.
Development
- 17 new functionalities and reports deployed
From improved tracking capabilities to enhanced reporting tools, our development team worked tirelessly to deliver innovative solutions tailored to our clients’ needs.
Events & Conferences Attended
- IGB London
- Sigma Brazil
- Sigma Manila
- WIG
- Next Valletta
- SBC Lisbon
- G2E Las Vegas
- Sigma Malta
We proudly represented MyAffiliates at major global industry events, connecting with partners, clients, and peers to share insights and strengthen relationships.
We also made significant strides in product development, system integrations, and customer support. Each of these achievements is a reflection of the dedication and passion every member of the team brings to the table every day.
Empowering Affiliates: Growth and Success
2024 saw a surge in new affiliate registrations, with 137,640 affiliates joining MyAffiliates’ platform. This growth is a testament to the robust tools, resources, and support MyAffiliates offers. With a total of 934,424 affiliate accounts, MyAffiliates continues to empower individuals and organizations to achieve their earning potential.
Affiliates collectively earned an astounding €866 million this year. This achievement highlights the profitability and reliability of MyAffiliates’ platform in driving results. Whether through customized dashboards, advanced tracking features, or real-time reporting, MyAffiliates has been pivotal in helping affiliates maximize their revenue.
Driving Player Engagement
Player engagement is at the heart of any successful affiliate marketing program. In 2024, MyAffiliates facilitated the creation of 210,501,434 player accounts through its platform. This milestone demonstrates MyAffiliates’ capability to connect affiliates with high-value players effectively.
The platform also generated a staggering 34,020,672 customer referrals this year. With monthly customer signups averaging 2,940,007, it’s clear that MyAffiliates’ tools are driving consistent and impactful engagement for clients.
Unparalleled Scalability
With an average of 1,214,906,826 clicks per month, MyAffiliates has proven its ability to handle massive volumes of traffic without compromising on performance. The robust infrastructure ensures seamless operations for affiliates and operators alike, making scalability one of MyAffiliates’ core strengths.
Innovations and Enhancements
Innovation is key to staying ahead in a competitive industry, and 2024 was no exception for MyAffiliates. This year, several enhancements were introduced to the platform, including:
- Advanced Analytics Tools: Providing deeper insights into campaign performance to help affiliates optimize their strategies.
- Enhanced API Integrations: Ensuring seamless connectivity with third-party systems for a more comprehensive user experience.
- Improved User Interface: Making the platform more intuitive and accessible for users of all experience levels.
Spotlight on Customer Service
Winning the Best Customer Service Company award at the IGA Awards wasn’t just a highlight of the year; it was a reflection of MyAffiliates’ core values. The support team has gone above and beyond to assist clients and affiliates, ensuring they have the resources and guidance needed to succeed. With 24/7 availability and a proactive approach to solving challenges, MyAffiliates has set a new benchmark for service excellence.
Looking Ahead to 2025
As MyAffiliates closes out an incredible year, the focus is already on what’s next. In 2025, MyAffiliates aims to:
- Expand its global presence by entering new markets and strengthening its foothold in existing ones.
- Introduce cutting-edge features that leverage AI and machine learning to enhance affiliate programs and marketing strategies.
- Continue fostering strong partnerships with operators and affiliates to drive mutual growth.
Thank You for Being Part of Our Journey
None of this would have been possible without the trust and support of MyAffiliates’ affiliates, clients, and partners. Together, remarkable success has been achieved in 2024, and the momentum is set to continue in the coming year.
Here’s to another year of growth, innovation, and success. Thank you for making MyAffiliates the best affiliate marketing software platform in the industry. Let’s continue shaping the future of affiliate programs together.
Wishing you a prosperous 2025,
The MyAffiliates Team
